How To Sell Your Stuff Online: Kijiji & Craigslist

How to Sell Online

Have you ever wanted to sell your stuff online but weren’t sure how to do it? Or maybe you have tried it but weren’t able to sell much (if anything at all).

Making money from online classifieds, such as Kijiji and Craigslist, is not as simple as posting the ad and watching the money roll in. In order to make the sale, you have to be prepared to put in a little work.

Here are some tips to help you sell your stuff online:

Take a great photo.

Photos often sell the item for you, so make sure you have a very good photo of your item.

Even better, post multiple photos of your item from different angles.

If your item has any defects (scratches, stains, etc.), be sure to take a photo of those as well. It shows people you are honest.

Do some research.

Before you post your ad, do a bit of research on the item you plan to sell.

Take a few minutes to see how much money others may be selling the same (or a similar) item for.

Ebay is great for this, because you can also see how interested people are in that particular item by viewing how many bids have been placed.

Include a catchy headline.

The very first thing people see is your headline (the title or item name), so you better make it good if you want people to click on your ad.

You want to pull people in without being obnoxious. For example:

Good Headline: Brand New Baby Boy 6-12M Clothes, NWT (new with tags)
Bad Headline: **Lots of boys clothes for sale!!!**

Another good example:

Good Headline: Solid Maple Wood Dining Room Set – Table, 6 Chairs, Buffet & Hutch
Bad Headline: Kitchen Set

Add as much information about the item into the headline as possible so people know what to expect when they are viewing your ad.

Include lots of detail in your description.

Finally, you must add a description for your item. It’s best to be very descriptive.

Be sure to include dimensions, colours, scents, and make note of any damages (if applicable).

You may also want to include your nearest intersection (or nearest intersection of the place you plan to meet), so that people know if you are close enough to them to make the deal worth it.

If you offer delivery, let people know. If you don’t, mention that as well.

Act fast to inquiries.

When you receive a phone call or email about your item(s), be sure to respond in a timely manner.

The longer it takes you to get back to an interested party, the less likely it will be that you end up making the sale.

Be prepared to negotiate.

Many people treat online classifieds as online yard sales. Just as most people would haggle on prices at a yard sale, you can expect the same thing from your online sales.

Not everyone will try to get a discount, but there are quite a few people that will (myself included!). Be prepared for this and price your items accordingly.

Keep information of everyone interested.

If you get interest from more than one person, be sure to keep the contact information for everyone until you have actually sold the item.

It’s not unusual to have someone tell you they are interested in your item, and then not show up to buy it when they say they will.

Because of this fact, it’s important to keep a list of “back-ups” that you can contact to purchase the item instead.

Re-list your items weekly.

Since Craigslist and Kijiji are free websites, there are thousands of people posting on them on a regular basis.

Your sale items will never stay on the main page all day. It doesn’t take long for more people to post – bumping your items further and further away from the main page.

Make a habit of re-listing your items once a week for 4 weeks. After that, consider donating them instead.

Selling online is a fantastic way to make some extra cash, but it can take some time to actually sell the item(s) that you are listing.

Make a deadline for when things need to be sold (4 weeks is the norm for me) and if they don’t sell by that date, they probably aren’t worth selling. Perhaps a donation to your local thrift shop would be a better idea.

Do you have any tips for selling on Kijiji or Craigslist?

Posted on, August 23, 2010
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  1. A. says:

    My issue with Kijiji is people lying in their ads! Stop wasting my time and just tell the truth!! One example: A single mattress is advertised to be in excellent condition. I email seller, asking him to confirm the advertised condition of the mattress, asking if there is anything at all wrong with it?, if there is anything we need to know not posted in his add?… Letting him know I had to arrange transportation, he was located at the very end of town, that the person driving me would be doing so after a long workday, we’d have two tired toddlers in their car seats, cost of gas, it’s pouring rain out … I tell him, we don’t want to go through all that only to find out that the item is not as advertised!! Over and over again he confirms the item is in perfect condition, no damage… An hour’s drive, we arrive to be shown the mattress which is sitting out in the pouring rain, is filthy dirty, is covered with jet black mold, is a total piece of junk, and this guy is still ready to sell it for $50. Unbelievable!!! Some people are just plain nuts! And there are lots of them out there, unfortunately! This kind of thing has happened to me MANY times over. And I really wish these sellers were blocked from Kijiji.

  2. farhat says:

    can i sell any beauty product on kijiji
    like vichy, clarins and other products?

  3. farhat says:

    can i sell beauty products on kijiji like vichy clarins Olay and other products?

  4. Madz says:

    I read a lot about selling the items and how to post it on kijiji but I haven’t seen anything on how the payment works once the seller and the buyer comes to an agreement. Any tips?
    Thank you.

  5. I am looking to sell Muliple pieces of furniture. Full bedroom set 2 livingroom sets. Moving out sale

  6. Shelley says:

    Cassie – thank you for this article it was really helpful. I do ave some questions about an Etsy Store – do you have an article on that? I have lots of questions :)

  7. Jay says:

    Thanks for the article.

    I’ve been seriously considering kijiji as my main sales channel for imported goods, but I don’t want a physical store front, if I expect to have a moderate volume of sales is it really feasible to sell out of my apartment? Or would it be safer to just meet each potential customer individually?

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  11. Louise says:

    Trend trunk is my new fave site for selling clothing and accessories!

  12. Lori says:

    Just a reminder if you have somebody coming to look at what you are selling or coming to pick it up, have another person there with you. Better safe than sorry!

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